product sustainability

products

we work hard to deliver top-notch professional haircare, but we’ll never do so at the expense of others. here is how we create honest products that put performance, people and the planet first.

brand-book_icons.pngfree from

our ranges are free from sulfates, parabens, dea, tea, propylene glycol and gluten. not because it sounds good but because it’s what you, the people, want.

 

brand-book_icons3.pngtested on humans

we don’t test on our furry friends (humans only) and we have the cruelty-free peta accreditation to prove it.

 

brand-book_icons2.pnggimmick-free

we don’t add hyped-up ingredients just for label claims, over inflate the truth or demonise ingredients. we keep things easy to understand and simple to use.

 

brand-book_icons4.pngvegan

we are predominantly vegan, with the exception of three* products.

*box o’ bollox, cassius + crop strutters, which contain beeswax and/ or lanolin.

 

 

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