Logo - hue-verse

evo hue-verse is a complete range of ammonia-free permanent color and demi-permanent gloss that provides out-of-this-world performance without compromise.

we searched high… we searched low… we went to the ends of the earth. what we were looking for didn’t exist. so we went to the extreme. we dispelled the theories… we forged a new frontier… we spent years creating something out-of-this world… a space… a place… a cosmos… of performance-giving, truth-speaking color.

become a hue-verse stockist


we're here to empower colorists with a complete color portfolio that doesn't contain imaginary technologies, hyped-up ingredients or overcomplicated systems, only hardworking formulas that deliver everything a colorist could need when it comes to coverage, lightening, condition and shine.


icon_squeaky-clean.pngsqueaky clean

we left the bad stuff out and put more clean stuff in because it's the right thing to do and it didn't compromise on performance. hue-verse formulas are free of ammonia, pdd and resorcinol and have been packed full of organic oils, plant-derived glycerin and allergen-free fragrance.


keeping it simple

hue-verse is colorist made and colorist understood… it’s less about the blah blah and more about being easy to use and simple to master.

  • one complete system
  • complementary permanent and demi-permanent colors
  • compact, carefully created range

new horizons color collection

the next frontier, a new horizon, a wave of momentum. we’re filling the gaps, bringing you the missing pieces, making it all make sense. giving you the colors you need to execute your creative vision… and then some… in a hue-verse far, far away. are you ready for take-off?

join evo’s head of education and product development jay kownacki and creative color director tom smith as they give you the full low-down on our brand-new hue-verse shades.

hue-verse education

our global color education team serve up in-salon and online color education designed to equip you with practical, translatable and imaginative skills that can be used in any and every salon.

discover hue-tube 

we believe in partnering with salons that share our vision to positively shake up the hair industry status quo and be part of an honest beauty industry that respects people and the planet.


Australia United States
Australia United States