product sustainability


while we work hard to create the best-performing products we can, we’ll never do so at the expense of people or the planet… instead, we make products that put performance, people and the planet first.

brand-book_icons.pngfree from

our ranges are free from sulfates, parabens, dea, tea, propylene glycol and gluten. not because it sounds good but because it’s what you, the people, want.


brand-book_icons3.pngtested on humans

we don’t test on our furry friends (humans only) and we have the cruelty-free peta accreditation to prove it.



we don’t add hyped-up ingredients just for label claims, over inflate the truth or demonise ingredients. we keep things easy to understand and simple to use.



we are predominantly vegan, with the exception of three* products.

*box o’ bollox, cassius + crop strutters, which contain beeswax and/ or lanolin.



Australia United States
Australia United States